Pay-Per-Click Campaign management is a business process of managing and overseeing the company’s PPC ad spend and aimed at increasing the ROI from PPC. You can reduce your overall expenditure. This is one of the best ways to target your qualified audience and allows you to reach them wherever they are and gain a leg up against your competitors.

PPC advertising allows businesses to flourish and stay ahead of the competition. It is one of the best ways to market and gain higher visibility on search engines such as Google and Bing. With PPC, there are more likely to get more conversions than organic visits. You can see visible results in your business such as an increase in customers, more visits to your site, etc.

There are different types of PPC ads such as search ads, display ads, social ads, remarketing ads, Google shopping, local service ads, etc. Let us know your requirements, we will pick the best kind of PPC ad for you.

If you chose to go for Pay Per Click campaigns, they are meant to appear alongside the results on the search engine results. Many marketers cannot simply pay more to ensure that their ads appear more prominently and gain higher visibility than their competitors’ ads. So, these ads are subjected to Ad Auction, an entirely automated process that major search engines such as Google use to determine the relevance and validity of the ads that appear in the search engine results.

Although not every business needs to do PPC, if you are looking for a way to generate qualified leads in a fairly short period, PPC is worth the penny. It is efficient and if it is done right, it is affordable. Get in touch with us for a consultation to discuss your needs.

You can use certain KPI metrics to gauge the success of your PPC campaign. You can track the number of clicks, click-through-rate, quality score, cost per click, cost per conversion, conversion rate, search impression share, bounce rate, ad text optimization.

Skynet Technologies have a dedicated team of digital marketers with years of experience working with various ad types, campaign strategies, and business goals. We know what works and what doesn’t. With our great intuitive ability, we provide creative solutions you might never come up with on your own. Feel free to get in touch with us to know more!

PPC doesn’t directly impact SEO but it does indirectly help you improve your SEO campaigns. You can have a cohesive marketing campaign by investing in both PPC and SEO that grows your business. With a team of dedicated experts, we bring the best brains and expertise to craft unique campaigns

There aren’t the only types of businesses that can get benefitted from PPC. Almost any kind of business can make PPC work for them. It’s a matter of finding the relevant, targeted, high-intent keywords that drive more leads and sales. No matter what the industry niche, we are happy to help.

Results are instant with PPC ads. You may see positive results in just a few days. As we collect data from your initial campaigns and use the insights to adjust them, you can see positive results. These results will be presented to you in our monthly reports. We review the progression of your campaigns with you when you needed it.

Yes. Our PPC services are all-inclusive services under one umbrella. We do offer analytics and tracking, based on which we also optimize the campaigns to generate better revenue. We also run custom and data-driven ads that can fetch more conversions for you.

Yes. We do. In addition to organic traffic through SEO, we also provide PPC services to help you take advantage of both paid and unpaid traffic. We have been helping many ecommerce companies with PPC campaigns to drive qualified leads to their online store.

Our PPC management services include the following ad services - Google shopping, social media ads, retargeting across search engines and social platforms, Google search ads, Bing ads, etc. If you require any kind of PPC services, feel free to contact us.

We used the PPC model on various platforms such as Google Ads, Bing Ads; also on social media platforms such as Facebook, Linked In, Pinterest, YouTube. It allows marketers to place the ads strategically on a variety of digital marketing platforms to make the products and services highly visible to the target market.

There are numerous ways in which your business benefits from PPC advertising. The main aim of PPC ads is to display your ad in front of actively engaged buyers at the moment they are searching for your product and service. A well-thought-out and structured strategy can find the right audience, increase web traffic, conversions, and revenue.

Yes, we do. We manage Google display campaigns to help and enable you where your ads appear. We can also help you create account-level placement exclusions to prevent your ad from being displayed on specific sites.

The real answer: it depends! Neither is better or worse than the other. Both are legitimate traffic sources. Having said that, there are some situations where one may make more sense. We suggest you have both. A healthy balance should be maintained to take advantage of and leverage the marketing channels that work for your business.

We present clear, insightful reporting to our clients to measure and improve their performance. We present a detailed and consistent reporting system, show the improvements we’ve made to the campaigns, and ensure that we both are on the same page. Some of the reports we submit are real-time performance reports, device reports, KPI trends report, funnel performance reports, cross-channel reports, etc.

SEO drives organic traffic to your website. A PPC ad doesn’t have the same results as SEO. It won’t improve organic search rankings. However, it enjoys great flexibility, as it helps businesses to grab attention from people online in the moments that matter the most.

PPC campaign management is like a faucet. Once you turn it on, active buyers queue up to your website and once you turn it off, you can pause it. This form of ads is suitable for a wide range of businesses. This attracts high-quality leads, and in fact, this is the fastest way to bring traffic, conversions, and increased revenue.

We provide numbers on the leads generated, click-through rates, impression share, conversion rates, and much more. You should expect to see reports every month with the above information included.

Yes.

You can take advantage of our white-label PPC management services and focus on other important areas of your business like revenue generation. Our PPC team is reliable and you can be assured of optimal results.

Yes. In addition to PPC, we also offer other digital marketing services like content marketing, inbound marketing, email marketing, Google Shopping, etc. We believe that you need to complement PPC with one or more digital marketing services to achieve the best results.